There is a familiar cadence to the way many marketing departments operate. Resources are put into a single flagship idea, plus a handful

The Gulf’s startup scene makes headlines every week. A founder with a big idea, a few lines of code and a plan to

Describing a signal as ‘weak’ makes it sound ineffectual. It might be more helpful to talk in terms of ‘distant’ signals. But whatever

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Quick, go-to-market products have traditionally been hard to develop. Software development used to require technical expertise, long development cycles, and the cash to